We at theAsianparent are very excited to welcome our first ever Chief Branding Officer: Fiza Hasan Malhotra.
With more than two decades of experience in brand innovation and marketing strategy, Fiza’s career spans: digital transformation, public relations, corporate communications, event management, and social entrepreneurship. Recently, she received the honor of being on the inaugural list of APAC Women Content Champions, an award given by Content Marketing Summit Asia to 15 top practitioners across the industry.
Previously the Global Director of Marketing at Space Matrix, Fiza brings a wealth of knowledge and the widest of perspectives to her new role:
“My goal is to put theAsianparent Group and its core brands on the path of global market leadership, powered by authentic brand experiences delivered to our community of parents, employees, clients, and our current and future stakeholders.”
Already, Fiza shines the light on the brand while elevating others, helming theAsianparent Awards, which seeks to find and “celebrate the most trustworthy parent & baby brands for Asian parents across the region” through its panel of parent judges and by community vote.
Founder and theAsianparent Group CEO, Roshni Mahtani Cheung, says of the appointment:
“theAsianparent brand is one I chose with care and nurtured from its infancy, so it is with even greater care that I chose whom to entrust it to. theAsianparent has come to mean many wonderful things to those who encounter it. We want to distill all that into one essence, so when anyone hears the brand or sees the icon, they know, in a snap, what we stand for.”
theAsianparent CBO Fiza Hasan Malhotra is up for that challenge and more:
“I am excited to be part of a team that is passionate not only about performance and innovation but also impact—with our mission to help 100 million parents have healthy pregnancies and families. We are currently Southeast Asia’s largest parenting community and continue to look at market expansion and other opportunities across our platforms. To help build and grow a Singapore HQ brand into a leading global player is a huge passion of mine and I look forward to leading the team in reaching that summit.”
Prior to her role at Space Matrix, Fiza was the Head of Business Development and Corporate Innovation at Impact Hub Singapore. She has also worked for global brands Credit Suisse and Citibank.
Fiza earned her BBA (Hons) in Finance and Marketing from NUS and her MBA from the London Business School, also in Finance and Marketing.
Headquartered in our Singapore office, Fiza helms the 100+ strong Marketing/Branding unit of theAsianparent. Welcome to theAsianparent team, Fiza!