Press Release: Give me discount vouchers over gym memberships, say Singapore mums
FOR IMMEDIATE RELEASE
KEY FINDINGS
- 1 of 7 of e-tailer customers say they did 100% of this years Christmas shopping online
- Most parents spend less than $50 on Christmas gifts per child
Monday Dec 23rd, 2012 Singapore – A Christmas shopping survey published today revealed that Singapore mothers prefer discount vouchers to socks or even gym membership. The survey by kids fashion e-tailer MissVanda.com tried to find out more about how parents carry out holiday shopping this year.
With competition to attract Christmas shoppers already fierce amongst high street retailers, online stores seem to make their presence felt this year. 1 out of 7 mums indicated that they would make all their Christmas purchases online. Another whopping 42% shared that they would spend at least 20% of their budgets online.
The study, conducted last week among Singapore-based mums also revealed that 69% will buy gifts for less than $50 per child. Their top two choices for gifts for their kids were toys and clothes. Clothes were an especially popular option as 45% of parents indicated that their children don new garbs on Christmas day. Interestingly enough, 55% of the mums shared that they enjoy dressing their kids up in clothes that matched themselves.
With regards to ranking the most unpopular gifts, gym memberships won the prize, closely followed by socks, discount vouchers, kitchenware or food baskets.
And the top item on the wish list for Singaporean mums? Cliché as it sounds – to have a happy family.
END
About the survey
A total of 61 mums responding from within Singapore took part in the survey.
The invitation to participate took place on the MissVanda.com website and the actual survey was done using an online questionnaire.
Other facts – (Full survey available on request)
1) Respondents were predominantly aged between 26-40.
2) 95% of respondents were women.
3) 54% had 2 kids or more.
4) Kids were predominantly aged between 0-3
5) 69% budgeted up to $50 for each child for X’mas
6) 14% said that would spend their entire X’mas gift budget online
7) Toys and clothes were the most popular X’mas gifts
8.) 51% said they purchase X’mas gifts more than a month in advance
9) Gym memberships were considered the worst possible X’mas gift (34%), followed by socks, discount vouchers, kitchenware and food baskets
10) 89% spend quality time with their families for X’mas
11) 45% of kids wear new clothes on X’mas
12) 55% of parents like to dress their kids to match themselves.
Press Release: Singapore’s largest family event portal Kidlander.com promises the end of bored kids!
FOR IMMEDIATE RELEASE
Singapore, July 18th 2012 – Kidlander.com, Singapore’s smart, one-stop-website for all fun kids related events and places announced the launch of a completely revamped website today. After Kidlander’s original launch in June 2011, it now has an extensive database of over 4,000 events and places to land kids in Singapore.
In addition to discovering the best places to play, explore and dine out for kids and parents alike, users now even get attractive deals to the latest movies and musicals. The new site also offers exclusive discounts for entrance tickets to the best childfriendly places or events in the country. The all-new Kidlander.com also introduces exciting monthly contests where users can win cash prizes!
William Klippgen, Director of Tickled Media, said, “We have made the new site easy and fun to navigate. A simple mouse click brings you to the most popular events, places and deals available on our buzzing island. If you’re a busy dad like me, having an trusted and smart information source like this is invaluable”.
Kidlander.com has also invited some of the most influential and trusted voices in the social media sphere to be guest contributors. Top bloggers such as Neetu Mirchandani, Adeline Lee, Mabel Lee, Winston Tay, Debra Li and Cherie Lim will contribute tips on recipes, home design, crafts, activities, and fun family holidays. Neetu Mirchandani, the brains behindSuperMommy shared, “Kidlander.com is my favourite website for keeping up with all the kid-related activities in Singapore. I actually use it daily to stay updated on events and useful tips for my active boys.”
To find out more, visit Kidlander.com.
About Kidlander.com
Kidlander is Singapore’s smartest event and destination guide for families. With more than 4,000 events and places, users will never run out of fun, educational or relaxing things to do with their kids. The site offers event promotions at attractive rates reaching an engaged parents-only audience.
About Tickled Media Pte Ltd
Tickled Media is a leading Singapore-based digital publishing house that operates LiveJournal for Asia, theAsianparent.com, Kidlander.com and hotelDeals.sg. The company delivers innovative, online campaigns for both local and multi-national companies in the region. Tickled Media has received investment from prominent business angels and local media investment fund Tigris Capital Pte Ltd.
About SuperMommy
Neetu Mirchandani is a native Californian, but has permanently made her home in Singapore for the last five years. She has two little boys, ages 1 and 3, who are the center of her universe. Before venturing into motherhood, she was a practicing lawyer and her experience explains her Type “A”, super-organized, perfectionist persona as it has trickled down into her everyday life as a Mommy. If being a Mommy is her new job, then being the best mommy or in her words, being a “Super Mommy” is what she strives to be.
www.supermommy.livejournal.com
About Cherieladie
Cherie Lim is a yummy-Mummy wanna-be. She enjoys travelling, is trigger-happy,loves new gadgets, explores new places and strives to live life to the fullest amidst the daily duties of being a mother, a wife, a daughter and a worker bee.
www.cherieladie.livejournal.com
About Amazinglystill
When Mabel Lee tried to recall some of the fonder memories of her son’s first year, almost everything was in a haze. She wants to be able to tell her son stories of how he was when growing up and that’s when she decided to start blogging. She uses her blog to record every possible moment she spends with her family and now that she is pregnant with her second child, she has more memories to add and cherish.
www.amazinglystill.livejournal.com
About Thistrendymummy
Adeline Lee is a busy working mother but her family is her number one priority. She spends her free time with her adorable son and has the best ideas and activities on what to do with your children.
www.thistrendymummy.livejournal.com
About Olimomok
Debra Li is a full-time working mother to two boys aged 3 years and 5 months. She enjoys documenting her kids’ growing up moments and musing about the rollercoaster parenting journey she has embarked upon.
www.olimomok.livejournal.com
Press Release: Singaporean company named among world’s most democratic companies
Singaporean company named among world’s most democratic companies
Singapore, April 12th, 2012 - WorldBlu, a company specialising in organisational democracy, today announced Tickled Media as the first Singaporean operated company to be certified as a globally recognized democratic workplace.
Companies become eligible for a spot on the WorldBlu List of Most Democratic Workplaces™ only after its employees complete an assessment evaluating their organisations practice of the WorldBlu 10 Principles of Organisational Democracy™, with an overall combined score of 3.5/5 or higher. The assessment was developed based on a decade of research into what makes a world-class democratic company. Organisations from the for-profit and non-profit sectors that have been in operation for at least one full year and have five or more employees can apply for WorldBlu certification.
“WorldBlu is very impressed with Tickled Media’s dedication to democracy in the workplace combined with its outstanding year-on-year revenue growth,” comments WorldBlu Founder and CEO, Traci Fenton. “Tickled Media is the first Singapore company making it to the WorldBlu List of the Most Democratic Workplaces and we hope it will inspire more organisations in the country to take inspiration and leadership from employees.”
Since they helped transition their company into being a democratic workplace a year ago, Tickled Media, the publishing house behind LiveJournal Asia and theAsianparent.com has seen revenues spike 800 percent. CEO, Roshni Mahtani, explains, “Tickled Media’s democratic practices have made its employees happier. They want to come to work and they take ownership for what they do.”
47 other for-profit and non-profit organizations from across the US, Canada, Mexico, the UK, the Netherlands, Denmark, Malaysia, Haiti, India, New Zealand, and South Africa made the WorldBlu List of Most Democratic Workplaces™ 2012 from a diverse range of industries including, technology, manufacturing, healthcare, retail, services and energy. The organisations ranged in size from five to 90,000 employees representing over $17 billion in combined annual revenue.
Being a democratic workplace
A democratically managed workplace focuses as much on giving power to the people as it does on smart business strategy, which eventually directly impacts the bottom-line.
Manchester, NH-based Infrastructure-as-a-Service (IaaS) leader Dyn (pronounced ‘dine’) solicited ideas from their employees through an internal version of Pinterest before moving into their new 25,000 square foot facility. In the last year since fine tuning democratic management, they have increased annual revenue from $10 million to $17 million, opened offices on the West Coast and in Europe, and more than doubled their employee count.
“Businesses that are open to organisational democracy are usually nimble, resourceful and actively maximizing their human potential,” comments Kim Jordan, CEO of Fort Collins-based New Belgium Brewery, which has over 430 employees and boasts a 97% retention rate.
Mike Ferretti, CEO of Great Harvest Bread Company, a six-time WorldBlu List awardee company with over 230 “freedom-franchises” operating in the US says, “We’re into our third decade in business and truly believe the democratic principles we follow have kept Great Harvest relevant and agile.”
“DaVita is honoured to once again be recognized as the only healthcare and FORTUNE 500® company on WorldBlu’s List of Most Democratic Workplaces,” said Kent Thiry, Chairman and CEO of DaVita. “At DaVita, we are proud to be a community first and a company second.”
Best practices in organizational democracy
WorldBlu-certified organisations make use of a variety of unique practices that are distinctly democratic, give power to their people, and contribute to profitability, high performance and employee engagement.
At Zappos.com, headquartered in Henderson, NV, there are “Skip Meetings” held twice a year where everyone has the opportunity to interact with their manager’s manager. They share ideas, feedback and solutions, providing a direct voice-of-the-people perspective on how to drive positive change in their departments.
At Tickled Media a team “lunch and share” session is held every Friday where one employee gets a chance to share their thoughts on their choice topic and the rest listen, relax, and enjoy good food. The company also goes on yearly holiday destination retreats to enhance the company’s sense of unity and provide an opportunity for anyone to voice their opinions or suggest improvements.
Rather than fear in the workplace, WD-40 Company’s CEO, Garry Ridge, believes they are in the “memories business” and has built a culture around creating positive lasting happy memories for employees, consumers, and shareholders.
View the full WorldBlu List of Most Democratic Workplaces™ 2012 and read more unique best practices from this year’s list at http://worldblu.com/awardee-profiles/2012.php.
END
About WorldBlu
WorldBlu has offices throughout the US and UK and specializes in organisational democracy and freedom-centred leadership, with organisational and individual members in over 70 countries worldwide. Founded in 1997, WorldBlu’s vision is to see one billion people working in free and democratic workplaces. For more information about WorldBlu, visit the website at http://www.worldblu.com.
About Tickled Media
Tickled Media is a Singapore-based digital publishing house that operates LiveJournal, theAsianparent.com and Kidlander.com in several Asian markets. Tickled Media also handles innovative online campaigns for both local and multi-national companies in the region. It is supported by Tigris Capital Pte Ltd, a Singapore-based media investment fund. For more information, please visit www.tickledmedia.com.sg
Press Release: LiveJournal upgrades Singapore’s 50,000 blogshops to premium e-commerce stores
For Immediate Release
LiveJournal upgrades Singapore’s 50,000 blogshops to premium e-commerce stores
Singapore/Moscow, February 21st 2012 – LiveJournal, the world’s first blogging and social media platform, today announced the launch of LJ Checkout to provide state-of-the-art e-commerce facilities for its bustling blogshop community.
LJ Checkout is a combined product catalogue, shopping cart and online payment system enabled through two strategic tie-ups in Singapore and Malaysia. Users will be able to choose from four available packages best suited to their business needs. They will additionally enjoy a 10% discount on these packages that will enable them to run their online stores across multiple social and blogging platforms with no extra effort. 
On board as the official payment gateway for LJ Checkout is Malaysia-based MOLPay Sdn Bhd, a Southeast Asian online payment provider which enables e-commerce merchants to collect payments securely through physical and online payment channels including NETS and AXS Kiosks in Singapore as well as MEPS FPX in Malaysia.
LiveJournal has also signed an exclusive deal with PayWhere Pte Ltd, a Singaporean provider of the social e-commerce system TackThis!, the online software which will power LJ Checkout.
With the e-commerce industry in Singapore set to quadruple to over S$4 billion by 2014, Annelies van den Belt, Chief Executive Officer of SUP Media reaffirmed her commitment to serve this growing market to maintain LiveJournal.sg as the ‘cradle of blogshopping.’
Transactions on LiveJournal’s 50,000 blogshops in Singapore reached S$100 million in 2011, which represented 8% of the country’s total online transactions. Roshni Mahtani, Chief Executive Officer of Tickled Media, the publishing house running LiveJournal in Asia, stated that “Blogshopping is here to stay to give Singaporeans access to a wider selection of goods at lower prices.”
CEO of MOLPay, Eng Sheng Guan held that “With the e-commerce industry growing so robustly in Asia, it is very important to facilitate convenient and safe transactions between online consumers and merchants. MOLPay is very happy to contribute in improving this end- to-end ecosystem by providing both online and physical payment options for LiveJournal shoppers as well as making it easier for its merchants to collect and track payments.”
Dickson Gregory, CEO of PayWhere said, “We are very confident about this partnership. PayWhere is excited to integrate its social e-commerce solution, TackThis!, on Singapore’s premier shopping community and to make online purchases seamless and convenient for everyone. The partnership with LiveJournal is a natural fit since we both aim to encourage community interaction through technology.“
Ang Wei Yi Matthew, the co-owner of blogshop Momoteapots (momoteapots.livejournal.com) said that “It will provide an added service for our customers. I’m glad to know that there is a 30-day trial, it will allow me to test the system out and see if it suits and helps with my business!”
Jacqueline Lua, the co-owner of blogshop Chandelle House added “Excellent! Finally! I am looking forward to a workshop where I can learn more about the LJ Checkout system and how to operate it.”
“Angel’s Gate, the reality TV show airing on Channel NewsAsia has been receiving an overwhelming response from male entrepreneurs. LiveJournal blogshoppers are predominantly women, and we hope that LJ Checkout will prove to be a boost for online female entrepreneurship”, added William Klippgen, Director of Tickled Media and Judge on Angel’s Gate.
About LiveJournal.sg
LiveJournal.sg is Singapore’s largest female blogging and shopping portal attracting over 1 million unique visitors each month. LiveJournal is owned by SUP Media, an international digital media company based in Moscow, Kiev and San Francisco. LiveJournal is a rich, social media platform with a global following of more than 65 million monthly readers. Since its inception in 1999, LiveJournal has evolved from a journaling network into a vibrant, community-driven destination site. LiveJournal has more than 35 million international accounts. For more information, please visit www.sup.com/en.
About MOLPay Sdn Bhd
MOLPay is one of the leading payment gateways in Southeast Asia and offers global payments for the e-commerce industry. Founded in 2005, MOLPay is a subsidiary of the MOL Global group, one of the largest internet companies in Southeast Asia. Beside credit, debit and charge cards, MOLPay has a wide coverage of online banking and e-wallets systems across the region. MOLPay also enables online purchases via cash payments at physical payment channels such as 7-Eleven and Cybercafés. For more information, please visit www.molpay.com
About PayWhere Pte Ltd
PayWhere was founded in 2009 to revolutionise online shopping. Supported by the National University of Singapore and SPRING Singapore, the company launched its flagship product, TackThis!TM, in 2011. TackThis!TM is Asia’s first social e-commerce platform empowering anyone to be an e-seller on social networks. For more information, please visitwww.paywhere.com
About Tickled Media Pte Ltd
Tickled Media is a leading Singapore based digital publishing house that operates LiveJournal for Asia and other digital magazines like theAsianparent.com, Kidlander.com, www.funny.sg, and hoteldeals.sg. The company delivers innovative, online campaigns for both local and multi-national companies in the region. Tickled Media is financed by prominent business angels and local media investment fund Tigris Capital Pte Ltd. For more information, please visitwww.tickledmedia.com.sg
For more information please contact:
Aarti Doshi (Tickled Media)
+65 6344 2865 / +60 12 222 1809
press@tickledmedia.com.sg
Ekaterina Pahomchik (SUP Media)
+7 (495) 980 80 68
pr@sup.com
Alvin Tan (MOL Global)
+65 9770 0997
atan@mol.com
Susie Sun (PayWhere)
+65 8257 5856
susie@paywhere.com
Say what? Online Shopping on LiveJournal just got easier with LJCheckout!
Apparently, I can now shop on LJ with my credit and debit cards, or even something called MOLpay (like an EZlink that works online)! Haha, goodbye bank transfers! What’s that you say? You still want to do a transfer? Well you can do that too. So what LJ Checkout gives you is easy, fast and neat shopping – something LJ hasn’t seen before!
I’m really excited about all of that. They told me about how I can set up shop for free! An LJ blogshop of course, but I think this is a great way to start off a business – try it out a little, see what sells and I could just be famous!
Speaking of which….the place was crawling with quasi celebs! There were so many, it made my cheeks red. Everyone from the creators behind Momoteapots (Matt & Serene), celeb judge on Angels Gate (William Klippgen), Dopestreet’s founder (Jennifer), the guys behind My Glamour Place and the face behind Chandelle House (Jaclyn) was also there!
I was just happy I had my best dress on and a nice minty blue cocktail to sip on, which brings me back to the food which was Ahhh-mazing!!!!! Their passion fruit and mango tarts were to die for. It was all catered from this little place called The Naked Coffee at Telok Ayer Street, right below the LJ.sg office. I got a glimpse around their place too, and attended a little workshop just before this, which I will get back to you on. Right now I’m shopping online, yes yes with LJ Checkout! To have a peek at what am I buying, click here!What a blast! LIVEJOURNAL.SG OFFICIAL LAUNCH PARTY
Singapore and fashion is certainly inseparable. At every corner of this wealthy city-state, it is impossible not to see the citizens all dressed up to their nines, even if they are just in a graphic tee and a pair of worn-out jeans. To a certain extent, so fashionable they are, anyone may likely assume that fashion must have been one of many tiny particles that made their DNA.
Hence, the recent Saturday night saw hordes of Singapore’s young and budding trendsetters gathered at the Butter Factory for one great reason – to celebrate the highly anticipated official launch of LiveJournal.sg. Abound with splendour and élan to the core, the event attracted over 200 guests, including top bloggers and blogshop owners, as well as local celebrities, online business executives and members of the media. 
Furthermore, 70 members of DreamWerks — a dance group created by students of the Singapore Institute of Management — staged at surprise flash mob at the entrance of Butter Factory, channelling their energetic vibe through dance and the tunes of Bon Jovi’s “It’s My Life” and Backstreet Boys “Larger Than Life”.
Said Ms. Roshni Mahtani, the CEO of Tickled Media, the publishing house that runs LiveJournal in Asia, “blogshopping enables budding fashion designers and fashionistas to design and sell their creations online at little or no cost.
“It also takes very little time to set up a blogshop. The owner of one of our blogshops, rashonal.livejournal.com, shared that she set it up in less than two hours, including the time taken for photo shoots of the various products.”
A gist on the blogshop phenomenon: Known as an emerging trend within the cyber sphere, blogshops benefit both shoppers and retailers in two ways. For the shoppers, blogshops offer them an alternative to the conventional retail method and a great array of merchandises retailed at perhaps, a fraction of what you have to pay in store. What’s more, add in the high amount of discount and the sheer ease of online shopping, it all culminates to sensational yet addictive shopping experience. 
As for budding fashion retailers, blogshops serve as a stepping-stone or platform to tap into the ever-growing demand for affordable yet stylish fashion, mostly by cash-strapped fashionistas age between 18 and 25. To date, 5000 active blogshops in Singapore are hosted by LiveJournal.sg, with over 1 million visitors and 30 million pageviews!
Now back to the event. As the first round of flash mob ended, guests made their way into the Butter Factory for the second highlight – fashion show by six participating blogshops namely DressaBelle, My Glamour Place, Momoteapot, Wonderstellar, FashPash and Rashonal. Oozing hip and practicality, the showcased pieces captivated the attention of the guests and received prompt rave reviews from the guests. Following suit was the second round of the show, which saw the models sashaying a new assortment of clothes and accessories from the participating blogshops but with cameras in hand, courtesy of Canon – the event’s sponsor.
An impromptu Q&A session took place, where guests made their way to the stage and walked home with goodie bags courtesy of Canon.
This was followed by a lucky dip session initiated by the CEO of Tickled Media, where winners walked home with an assortment of attractive prizes and ended with the second round of flash mob. Of course, as the night was still young, guests immediately grabbed a partner and set the dance floor on fire with great dance moves.
Press Release: LiveJournal.sg stages Singapore’s first blogshop fashion show
For Immediate Release
LiveJournal.sg stages Singapore’s first blogshop fashion show
Monday Nov 14th, 2011 Singapore – Friday night saw the first blogshop fashion show ever staged in Singapore. Hosted by LiveJournal.sg, the event attracted over 200 guests including top bloggers and blogshop owners as well as local celebrities, online business executives and the media. Blogshops that showcased clothes and accessories in the fashion show inside the nightspot The Butter Factory included DressaBelle, My Glamour Place, Momoteapots, Wonderstellar, FashPash and Rashonal. 
Blogshopping has notable become the preferred way of shopping for women in Singapore between the ages of 18 and 25. Whilst window-shopping has not lost its charm, the variety, the high discounts and sheer ease of shopping online, has resulted in a drastic switch. A typical dress in a blogshop costs approximately S$18 while accessories can go for under S$5!
Blogshops also offer additional revenue streams for cash-strapped students and other entrepreneurs eager to tap into the region’s rising volume of e-commerce. LiveJournal.sgalready hosts over 5,000 active blogshops in Singapore, along with which the site sees over 1 million visitors and over 30 million page views each month.
Apart from blogshop models hitting the catwalk, 70 members of DreamWerks, a dance group created by students at Singapore Institute of Management staged a surprise flash mob at One Fullerton to promote blogshopping in Singapore. Sporting, T’s with the slogan “blog.shop.LiveJournal”, they danced to tracks emphasising the word ‘Life’ such as Bon Jovi’s “It’s my life
and Backstreet Boys’ “Larger than Life”.
Roshni Mahtani, CEO of Tickled Media, the publishing house running LiveJournal in Asia, said, “blogshopping enables budding designers and fashionistas to design and sell their creations online at little or no costs. It also takes very little time to set up a blogshop. The owner of one of our blogshops, rashonal.livejournal.com, shared that she set it up in less than two hours including time taken for photo-shoots of the various products.”
Mahtani added that her company expects online shopping in South-East Asia to grow even faster in 2012 as Asia is catching up to the level of e-commerce seen in the US and Europe.
-END -
About www.livejournal.sg
LiveJournal.sg is Singapore’s largest female portal, predominantly used for shopping. This October saw over 1 million unique visitors to the site. LiveJournal is owned by SUP Media, an international digital media company based in Moscow, Kiev and San Francisco. LiveJournal is a rich, social media platform with a global following of more than 36 million monthly readers. Since its inception in 1999, LiveJournal has evolved from a journaling network into a vibrant, community-driven destination site. LiveJournal hosts more tha 30 million international accounts, with approximately 10 million in the USA and 5 million in Russia.
For more information, please visit www.sup.com/en.
About Tickled Media Pte Ltd
Tickled Media is a Singapore based digital publishing house that operates LiveJournal for Asia and other digital magazines like theAsianparent.com, Kidlander.com andhoteldeals.sg. The company delivers innovative, online campaigns for both local and multi-national companies in the region for clients like Nestlé, Sentosa, Singapore Institute of Management (SIM), PropertyGuru.com.sg and Pfizer. Tickled Media has received investments from business angels and local media investement fund, Tigris Capital Pte Ltd.
For more information, please visit www.tickledmedia.com.sg.
Video from the fashion show at The Butter Factory (Courtesy of DressaBelle.livejournal.com)
Video from the flash mob at One Fullerton
http://www.youtube.com/user/LiveJournalSg#p/u/1/xRwOOOUUD4k
Images & Graphics from the event.
http://www.flickr.com/photos/69745471@N03/sets/72157627992048843/
Focus Groups with LiveJournal CEO in Singapore
Power to our bloggers – Annelies van den Belt, LiveJournal CEO, met local users at Tickled Media office for a personal understanding from the ground
Annelies van den Belt, LiveJournal CEO, led the in-depth discussion to discover more insights.
Annelies and Danila from LiveJournal made sure to miss no detail when collecting feedback
Focus Group 2 – LiveJournal Ex-users
The second LiveJournal Focus Group with ex-users proved to be no less interesting – the LiveJournal Singapore team made sure to miss no detail when collecting feedback from them. It shed much light on many factors that caused ex-users to switch to other popular platforms such as Facebook and Tumbler, and what enhancements are likely to win them back on-board LiveJournal again to shop, blog and host blogshops. Although these LiveJournal ex-users were previously happy to move on from LiveJournal, they now wait with bated breath to use LiveJournal again, especially with its intended enhancements.
Both focus groups reek strongly of loyalty to the LiveJournal experience
LiveJournal users tend to be the young, savvy and enthusiastic
LiveJournal Focus Group at Tickled Media
July 6th, 2011 – SINGAPORE – Delegates behind several major local and international brands convened at Tickled Media for a LiveJournal Focus Group this evening. Networking over a savoury spread of Italian food and wine, they shared their experiences and also discovered how social media marketing can play an even more crucial role in supporting their businesses.
The LiveJournal Focus Group at Tickled Media kicked off with a savoury spread of Italian food and wine.
The delegates behind several major brands proved to be opinion leaders with plenty of creativity.
Delegates entrenched in creative discussions.
Members of Team 1 presenting their ideas.
Both teams arranging the elements of the LiveJournal homepage.
Team 1's idea of the LiveJournal homepage.
Team 2's idea of the LiveJournal homepage.
Tickled Media adds Kidlander.sg to Southeast Asian portfolio
June 22nd, 2011 – SINGAPORE – Tickled Media, the leading Singapore-based online publishing house has announced the launch of www.kidlander.sg – a wiki-style, interactive guide to places and events for kids in Singapore. The launch, the first in a planned series of country launches across Southeast Asia and India, strengthens Tickled Media’s offering to the parenting audience. It is already publishing the leading parenting online magazine theAsianparent.com launched in 2008.
Earlier this month, Tickled Media announced its partnership with the world’s first blogging and social media platform, LiveJournal.com, to operate their portals in South-East Asia and India. LiveJournal is Singapore’s 28th largest website reaching close to a million unique monthly visitors in Singapore.
The Kidlander website is the result of a collaboration with a Norway-originated site that recently moved its headquarter to Singapore under the name of Nichilizer Pte Ltd.
Kenneth Solberg, CEO of Nichilizer Pte Ltd added, “I am excited to partner with Tickled Media to bring this concept to Singapore. As working parents, it was difficult for us to keep track of all the interesting activities taking place. We typically discovered the best events only after they had taken place. The idea was born, and we set up www.barnesteder.no shortly after to list all activities for children in Norway. We are really happy to see its sister site launched in Singapore today.”
“The Southeast Asian market is booming in the consumer internet space. The next 5 years will see Southeast Asian users coming online and we will see an aggressive consolidation. Tickled Media will venture into an aggressive roll-out across the region to take advantage of this opportunity”, said William Klippgen, Executive Director of Tickled Media Pte Ltd. Klippgen was the co-founder of European internet success Kelkoo.com sold to Yahoo! In 2004 for €475m.
Kidlander’s wiki-style features allow users to be the critic, the journalist, the explorer or the tour guide to their peers. With complete freedom to upload and modify reviews and information, users are guaranteed a current and complete perspective on all events and places posted on the site.
The interface is so simple and interactive that also kids can share their views and add their voices to the pool of reviewers. Furthermore, every review or comment earns you points in the system. At the end of each week, the member with the most points wins attractive prizes. The site has enabled the one-click Facebook connect feature for a 100% hassle-free sign-up.
(END)
About Nichilizer Pte Ltd
Nichilizer is a Singapore company that develops, manufactures, licenses, and supports the GO2 collaboration platform for smart “niche” communities. The GO2 platform currently powers websites in Europe and Asia including www.barnesteder.no (Norway) and www.kidlander.sg (Singapore). Nichilizer was founded in 2011 by Kenneth Solberg and Gunnar Nilsson.
About Tickled Media Pte Ltd
Tickled Media is a leading Singapore-based online publishing house that operates the online parenting magazine, theAsianparent.com in several Asian markets. It is also serves as the South-East Asia and India agent for LiveJournal.com. Tickled Media also handles innovative online campaigns for local and multi-national companies in the region including Nestlé, Pfizer and PropertyGuru.com. It is supported by Tigris Capital Pte Ltd, a Singapore-based digital media investment fund. For more information, please visit www.tickledmedia.com.sg
Distributed by:
Tickled Media Pte Ltd
www.tickledmedia.sg
118B Telok Ayer Street | Singapore 068587